General Overview
About Salone del Mobile Milano 2026
Founded in 1961, Salone del Mobile Milano is now the global benchmark for furnishing and design. Hosted in Milan’s Rho Fiera complex, the fair drives design innovation through cross-sector experimentation, cultural programming, and trend incubation. Spanning six days, it merges product launches, educational talks, installations, and city-wide Fuorisalone events. The 63rd edition in 2025 welcomed over 2,100 exhibitors, attracted more than 302,000 professionals, and featured 700 emerging designers.
Industry Focus
Salone del Mobile Milano addresses the full furnishing ecosystem, featuring:
- Furniture & Home Accessories: New collections emphasizing craftsmanship, materials, and form.
- Lighting Design: Through Euroluce, showcasing technological and sustainable breakthroughs in light.
- Kitchens & Bathrooms: EuroCucina and International Bathroom exhibitions highlight aesthetics, ergonomics, and advanced technology.
- Workplace & Outdoor: Workplace3.0 and Outdoor Living reflect trends in resiliency, flexibility, and well-being.
- Emerging Design Talent: SaloneSatellite supports under-35 designers and students with innovative, experimental works
Salone attracts ~300,000 visitors—including architects, manufacturers, designers, retailers, press, and design enthusiasts from 150+ countries. In 2025, 68% of visitors came from abroad; over 350 major global buyers from Asia and the Gulf participated
Key Features
- City-Wide Fuorisalone: Interactive exhibitions, installations, and events across Milan’s design neighborhoods.
- Euroluce International Lighting Exhibition: Biannual showcase of lighting innovation in 2026.
- EuroCucina & FTK: Premium kitchen design and technology presented every even year.
- SaloneSatellite: A launchpad for 700 emerging designers and recent graduates.
- Cultural Programming: Open talks, roundtables, and site-specific installations exploring “Thought for Humans” and sustainability
Why Partner with ExhibitStandBuilder for Salone del Mobile Milano 2026?
Salone del Mobile Milano is where design decisions are made and trends are born. To maximize this potential, partnering with ExhibitStandBuilder ensures your exhibition stand reflects the quality and innovation your brand represents.
Our Services Include:
- Booth Design: We create custom exhibition stands that reflect your brand identity and captivate your target audience.
- In-House Production: Our facilities ensure quality and consistency in every element of your exhibition stand.
- Event Planning: We offer strategic planning to align with your brand goals and deliver cohesive experiences.
- Project Management: Our team oversees all aspects of the event to ensure timely and budget-friendly execution.
- Turnkey Services: From concept to flawless execution, we provide end-to-end solutions for your exhibition needs.
With our experience in luxury exhibitions and the Milanese market, we create booths that captivate, engage, and convert. Partner with us to ensure seamless execution, cultural alignment, and maximum ROI.
